Analytics and SEO

Entropy will get your site to the right people.

Site analytics and search engine optimization (SEO) are powerful tools to take your online presence to the next level. SEO helps get you found, while analytics help you understand how people use your site. Entropy has a wealth of experience in both of these areas.

Analytics and SEO practice:

  • Cleanly manage multiple analytics providers across a variety of pages and apps
  • Track conversions from point of entry to finish
  • Specialization in highly customized action and goal tracking
  • SEO best practices for both mobile and desktop sites
  • Meta tagging, canonical URLs, domain consistency
  • Site speed optimizations to improve rankings
  • Mobile-specific strategies around UX and bandwidth optimization